HERE ARE SOME SUGGESTIONS ON HOW TO DO THAT:
HOST AN EVENT AT HOME
Provide your advocates with the supplies they need to invite their friends and family to their home to bring awareness about your cause. These supplies should be properly branded for your nonprofit and should give your supporters the ease of predesigned presentation tools and resources that they can pass out at the event.
START A MOVEMENT
Give your advocates examples of how they can start a movement among their circle of “friends” on social media. Equip them with Facebook and Twitter posts, providing them with copy and images to share. Encourage them to actively write about your nonprofit and rally their family and friends to join them in support of your nonprofit.
HOST A FUNDRAISING EVENT
Whether it be a benefit concert, marathon, or banquet dinner, encourage advocates to use their time and skills to plan an event that will raise support for your nonprofit. This event can be held at a church, community center, park, etc. You’ll want to provide your advocates with clear “Calls to Action” so that they accurately share your message and ask their audience for the right kind of support. These events showcase your nonprofit, so be sure to provide them with your branded promotional material.
GET THEIR CHURCH INVOLVED
Provide your supporters with the tools they need to make sharing your nonprofit with their church easy. Provide ways in which the church body can support you that go beyond fundraising. Include unique examples of how the church body can volunteer together.
BECOME A PUBLIC SPEAKER
Consider offering single day training seminars to equip advocates with the information they need to accurately represent your nonprofit. Enabling them to speak to their church, community, and school events propels your nonprofit into new audience that you might not normally reach.
USE THEIR TALENTS
Invite your advocates be a part of your efforts by generating ideas they can call their own. This gives them a sense of ownership in their efforts, which further emphasizes lasting partnerships.