MEASURE THE SUCCESS OF YOUR WEBSITE USING THE FOLLOWING:

GOOGLE ANALYTICS

Google Analytics is FREE to use and easy to implement. It observes traffic to your website and tells you what pages your visitors are viewing and how often they’re visiting.

You can also use Google Analytics to monitor Google Ads. Google offers a grant specifically for nonprofits like yours. Apply for the Google for Nonprofits Grant to receive funds for Google Ads.

MIGHTY METRICS

Mighty Metrics measures visitors and where they invest their attention. It gives web publishers the whole story when it comes to engagement and loyalty, without breaking the bank.

It doesn’t measure pageviews: it measures people. It tracks visitor engagement to help you understand what visitors are actually reading… and what they are ignoring.

DO YOU HAVE A WEBSITE WORTH MEASURING?

Having a well-designed website is foundational to the health of your nonprofit. Once you have a website that meets your needs, being able to accurately measure its success will only help further your efforts. Find talented web designers that work specifically with nonprofits like yours.

WEBSITE RESOURCES